Changing the Game with NetApp and the NFL

sizzle reel / promo videos 
scriptwriting

This quick sizzle reel would be used across social media and the company website to announce the new partnership between NetApp and then NFL. It needed to be short and full of energy while still telling a complete brand story.

I was the Copy Lead for this project.

Inside the creative process:

Hyping up a championship-worthy partnership.

As with any sizzle reel-style video, our challenge was to create content that encouraged engagement and told the right brand story.